CMIP Visual Identity

The objective of the Coupled Model Intercomparison Project (CMIP) is to better understand past, present and future climate changes arising from natural, unforced variability or in response to changes in radiative forcing in a multi-model context.

We were asked to build the brand completely from scratch - including visual identity and Brand Book. The new Brand focuses on the concepts of ‘circularity’ and ‘data flow’, whilst producing a global feel by making the lines converge into the same area.

Client

CMIP

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